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[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Portfolio” _builder_version=”4.24.0″ _module_preset=”default” background_color=”#FFFFFF” use_background_color_gradient=”on” background_color_gradient_stops=”#ededed 0%|#ffffff 33%” custom_padding=”54px||||false|false” collapsed=”on” global_colors_info=”{}”][et_pb_row _builder_version=”4.24.0″ _module_preset=”default” custom_margin=”-15px||||false|false” custom_padding=”0px||||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.24.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n
INTRODUCTION<\/strong><\/p>\n The following designs are from my recent project and are under development using Cursor AI & Spec Driven Development (SDD). My company had limited project managers, so for most of these projects, I served as both the UX and Project Manager to ensure the engineering teams had the correct requirements before they started coding.<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.24.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.24.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” custom_padding=”0px|||||” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n Airport Busyness (www.howbusyismyairport.com)<\/a><\/span>\u00a0is a concept app I designed to help travelers quickly understand how busy an airport will be at a given time, so they can better plan arrivals, security, and lounge time. I led the product from idea to prototype\u2014researching traveler pain points, exploring real-time and historical data sources, and designing a clean, glanceable interface that surfaces expected crowds, wait times, and traffic patterns for both frequent flyers and casual travelers. I built the project on my own time as a learning experience, treating it as an experiment in prompt engineering with OpenClaw and using my technical background to deploy the app end-to-end with a custom domain so it behaved like a real, production-ready product.<\/span><\/p>\n [\/et_pb_text][et_pb_code _builder_version=”4.27.5″ _module_preset=”default” hover_enabled=”0″ sticky_enabled=”0″] Visit HowBusyIsMyAirport.com <\/a>[\/et_pb_code][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.24.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.24.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/jasonmursch.com\/wp-content\/uploads\/2026\/02\/HowBusyIsMyAirport2.png” alt=”HowBusyIsMyAirport.com” title_text=”HowBusyIsMyAirport.com” force_fullwidth=”on” _builder_version=”4.27.5″ _module_preset=”default” hover_enabled=”0″ box_shadow_style=”preset1″ global_colors_info=”{}” sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_gallery gallery_ids=”519,518,517,516″ show_title_and_caption=”off” _builder_version=”4.27.5″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″][\/et_pb_gallery][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.24.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.24.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″ link_option_url_new_window=”on”]<\/p>\n <\/strong><\/p>\n For this project, I wanted to see whether\u00a0OpenClaw<\/span><\/strong>\u00a0could turn a rough product concept into a working app using only prompts, without writing any code myself. The app pulls real flight data from\u00a0FlightAware<\/span><\/strong>\u00a0and applies a custom algorithm I designed to translate arrivals and departures into clear busyness levels, proving out both the viability of prompt\u2011driven development and the value of my own data modeling in the experience.<\/span><\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.24.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.5″ _module_preset=”default”][et_pb_column _builder_version=”4.27.5″ _module_preset=”default” type=”4_4″][et_pb_divider _builder_version=”4.27.5″ _module_preset=”default” hover_enabled=”0″ sticky_enabled=”0″][\/et_pb_divider][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.24.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.24.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” custom_padding=”0px|||||” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n FreightFacts FreightScores is a greenfield product I took from a loose founding vision to a launched, industry-ready platform that gives carriers, 3PLs, and shippers a shared, trusted view of performance.<\/span><\/p>\n I led the end\u2011to\u2011end design of\u00a0FreightFacts FreightScores<\/span><\/strong>, a startup analytics product created by three freight industry veterans to give carriers, 3PLs, and shippers a single source of truth for performance metrics. Starting from a high\u2011level vision of \u201cconsistent, trusted freight KPIs,\u201d I partnered closely with the CEO, Lance Healy, to define the product strategy, map cross\u2011party workflows, and translate decades of tribal knowledge into a clear information architecture, metric definitions, and decision\u2011ready scorecards. From there, I owned the UX from discovery through delivery\u2014conducting stakeholder and user interviews, shaping the data model with engineering, prototyping dashboard and workflow concepts in Figma, and iterating on interaction details until we had a frictionless way for each party to explore service quality, margin, and network performance from their own perspective while still aligning on a shared set of FreightScores. Throughout the project, I facilitated working sessions, validated designs, and produced development\u2011ready specifications that ensured the final product delivered both the trust<\/strong>\u00a0and the\u00a0technology<\/strong>\u00a0the founders envisioned for more effective customer engagements.<\/span><\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.24.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.24.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/jasonmursch.com\/wp-content\/uploads\/2026\/02\/FreightFacts_Karma-1.png” alt=”Product design for freight industry analytics” title_text=”FreightFacts Freight Karma” force_fullwidth=”on” _builder_version=”4.27.5″ _module_preset=”default” hover_enabled=”0″ box_shadow_style=”preset1″ global_colors_info=”{}” sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_gallery gallery_ids=”504,503,506,507″ show_title_and_caption=”off” _builder_version=”4.27.5″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″][\/et_pb_gallery][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.24.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.24.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″ link_option_url_new_window=”on”]<\/p>\n <\/strong><\/p>\n This was a greenfield engagement where I joined\u00a0<\/span>FreightFacts<\/span><\/strong>\u00a0before any code existed, translating early business requirements, ideas, and concepts into a cohesive product vision and end\u2011to\u2011end UX for a company with no existing products. I was given broad creative freedom and partnered closely with CEO Lance Healy throughout the process, using my deep freight logistics experience to shape key workflows and analytics features so they reflected how carriers, 3PLs, and shippers actually operate in the real world.<\/span><\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.24.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″ custom_padding=”||1px|||”]<\/p>\nVibe Coding Experiment using OpenClaw<\/strong><\/h3>\n
Project Goals Include:<\/strong><\/h4>\n
Project Details<\/strong><\/h4>\n
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Freight Facts Design [Startup]<\/strong><\/h3>\n
Project Goals Include:<\/strong><\/h4>\n
Project Details<\/strong><\/h4>\n